Retail roots, enterprise engineering.Retail roots, enterprise engineering.

Smita brings over 20 years of entrepreneurial experience and a deep understanding of the fashion and apparel ecosystem. As the founder of Mauve, a women’s fashion brand, she has firsthand experience understanding customers, fashion businesses, and the evolving needs of modern retail.

At Wearify, Smita leads the vision of building a technology-driven fashion ecosystem that connects fashion, customers, and immersive shopping experiences.

Saurav combines technology, product strategy, AI, and business development to drive Wearify’s technology and commercial vision. With a background in enterprise technology and product development, he focuses on transforming emerging technologies into scalable products that solve real business and customer problems.

At Wearify, Saurav leads the development of AI-powered fashion technology, virtual try-on experiences, product strategy, and enterprise partnerships, helping shape the future of how customers discover and experience fashion.

Ashwin brings 9+ years of experience in gaming and emerging technologies, with expertise across XR, AR, and VR. As the Co-founder of CuringBusy, he has also built and managed teams while scaling a technology-enabled business.

At Wearify, Ashwin drives operations, technology execution, team building, and business scalability, helping transform the Wearify vision into a reliable, scalable fashion technology ecosystem.